SpyFu Demo 6 – Backlinks and Outreach

SpyFu makes finding backlinks and outreach simple.  This quick video will show you how you can find sites in your industry that can provide you with the backlinks, and the easiest way to reach out to the people running those sites.

Welcome to a six part series of the most universally useful things you can do in SpyFu. These videos are hosted by our inhouse demo-guy, Jeff.  Over the last several years Jeff has been talking to all of you, listening to your questions, and gaining practical insights on how people actually use SpyFu.  With your feedback he’s come up with six quick and highly effective uses of SpyFu, and how people like you can get the most out of the data.

 

Video Transcript:

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Hi, this is Patrick
from SpyFu.com,

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and here is the final video in
this six-part series covering

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the most universally
effective uses of SpyFu.

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So the Projects tab,
however, is not just

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for organic keyword
rank tracking.

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It is also very helpful in
the realm of backlinking.

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So still looking
at bluebuffalo.com,

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let’s pretend that I’m a
competitor of Blue Buffalo.

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I might have the desire to
take one of their backlinks,

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or many of their
backlinks, and start

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trying to get my site listed
on those backlinking websites

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as well.

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So thenaturalpetcenter.com is
a website where Blue Buffalo

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is getting a backlink from.

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I can, using my Projects
tab, add that backlink

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to my Blue Buffalo project.

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However, rather than going
under my Keywords section,

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it’s going down
here at the bottom,

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under my Outreach section.

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That website will be listed
either under Websites,

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or the specific
link will be listed

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under the Links section–

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The Natural Pet Center.

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If I were to click
on that link, I

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am taken to a mini CRM
for backlink outreach.

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Our system will try to
discover as many contacts

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for The Natural Pet
Center as possible.

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Now, we don’t technically have
any idea who these people are.

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We are just getting the
results off the web page.

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So sometimes you will see
people that don’t matter,

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nor do they even make sense.

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They might be Twitter contacts
or things of that nature.

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However, likely,
you’ll be able to find

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an author, a webmaster–
someone useful to reach out

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to that can point you
in the right direction.

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And you can create
notes and tasks

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and contact event
about your outreach

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through these series of features
down here under the Outreach

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section under SpyFu.

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So in short, the Projects
tab has two side tasks

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that are very useful for a
lot of different people–

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weekly organic keyword
rank tracking, usually

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for your website or a client’s,
and backlink prospecting

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when it’s appropriate.

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All right, well thanks
a lot, Jeff, and thanks

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for doing this six-part series.

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We really appreciate it.

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No problem, no problem.

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Take it easy, everybody.

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My sincerest thanks to Jeff
for hosting this series,

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and also to all of you.

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Your feedback
throughout the years

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has helped make SpyFu
what it is today.

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And I’m excited to see how we
all grow in the years to come.

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Hopefully you’ve found
these videos helpful.

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And if you want more tutorials,
go to resources.spyfu.com.

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As always, thank
you for watching.