Ad Change Over Time

We track the domain’s ads each month and show you where they updated their ad copy. This will appear as a new version (colored box) for that month, and we show you repeated versions as well. This lets you see patterns so that you know which keywords ran the same ad copy (cluing you in to ad groups). You can also see ad copy that they rely on after testing variations that they don’t run again.

Gloss_Ad Change Over Time